Shopify is the platform that powers over 4 million e-shops globally and does over 700 billion USD in turnover per year. It's the gold standard for international e-commerce — multi-currency, multi-language, global payment gateways, enterprise-grade hosting.
Why Shopify and not Shoptet? Shoptet is best for CZ/SK — Czech integrations, invoicing, support. Shopify is best for abroad — automatic conversion of 130+ currencies, Shopify Payments in 18+ countries, translations into 20 languages with hreflang SEO.
For Czech e-shops that want to expand into DE/AT/PL or into the UK/US, Shopify is the only sensible choice. A custom solution is more expensive and more complex, and Shoptet can't handle multi-currency. Shopify solves both with one platform.