The platform affects the entry price, launch speed, available integrations and future development costs. That is why we choose it around the actual operation of your e-shop, not popularity or the lowest purchase price.
Shoptet often suits the Czech market and local integrations. Shopify suits international sales and a broader app ecosystem. Custom React/Next.js suits specific B2B processes, proprietary workflows and cases where a standard platform is not enough.
If you are unsure which path to take, we review your product range, target markets, integrations and budget. If WooCommerce, Magento or another solution is a better fit, I will say so openly.