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Case study

Ostravské účetnictví case study

Website for accounting services in Ostrava. A clear offer, local intent and a structure built to improve organic visibility.

Local business website2026Účetnictví · Ostravaostravskeucetnictvi.cz
Ostravské účetnictví website on a laptop
Ostravské účetnictví website on a phone
+160%
organic clicks

What I changed

Before

People looking for accounting services needed to understand the price, scope, location and contact options quickly. Generic messaging would have made the site blend into the local competition.

After

The website gained a clear local headline, concrete services, direct CTAs and a measurable SEO structure. Organic clicks from Google then increased by +160%.

How I built it

The project follows a simple logic: someone searches for accounting services in Ostrava and wants to know within seconds whether the business matches their situation.

I connected local search intent, a clear service offer, pricing signals and a direct path to contact. The technical structure also makes the site's service and location relevance explicit to search engines.

The result is +160% in organic clicks from Google. The website now works as a discoverable entry point for inquiries, not just a digital business card.

What I built

Local SEO structure

Content and headings keep the accounting + Ostrava intent without thin city clone pages.

Clear offer

Services, pricing signals and contact are visible without long searching.

Inquiry CTA

Users have a clear path to consultation or contact.

Measurement

Prepared for GA4/Search Console and performance evaluation.

Tech stack
Next.jsLokální SEOLanding pageGA4

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