VacationTours
Website for a private Morocco guide
The site leads from trip type through priced routes to a planner whose request goes straight to the guide.
NewTravel · Morocco · Amberg (DE)2026vacationtours.de
01 · Starting point
Long text, no prices, no quick choice
According to the brief, the old site was hard to find and did not build enough trust. There were no visible prices and no quick way to choose a trip, so visitors had to decode the offer themselves.
02 · Approach
What I did
Content by trip type
Six trip types have their own pages: custom, private round trips, Sahara and 4×4, trekking, groups and yoga. Plus region pages and travel tips.
Routes with length and price from
The four most popular routes sit right under the hero, each with duration and price per person.
A planner instead of an empty form
Trip type, rough date and who is travelling in one step. The request goes straight to the guide and a priced route proposal comes back. It is an enquiry, not a booking.
German and English
Own URLs /de and /en with hreflang. The operator manages trips, places and tips in Sanity.
03 · Result
A route from choosing a trip to an enquiry
Before the first contact, visitors already see the route, the kind of trip and the price, and the planner request goes straight to the guide.
Source: the live website. I state no figures for clicks from Google, enquiries or bookings; I do not have them documented.
Gallery
Screens
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Technology and role
- My role
- Content structure, UX, visual design and development in German and English.
- Stack
- Next.js
- DE / EN
- Plánovač cesty
- SEO
- Field
- Travel · Morocco · Amberg (DE)
- Case study
- Marek Frňka, Le Artist · updated
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